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熊兴平谈“中国农药市场容量到底是多少个亿?”
2013-10-28   来源:新农资360网   

此疑问,我2006年底就深入探讨过。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                2007年初,我推理的结论是:从厂家发货角度看,中国农药市场容量大约460亿元(2013年大约500亿元  
左右)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                今天,我看到新闻说,美国市场调查公司GFK近日估测,中国植保市场(终端农民)容量约892亿元。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                看来我是对的。                                                                                                                                                                                                                                                                                                                        
佩服我吧!                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                从生产厂家发货角度看,2007年中国农药市场容量大约460亿元(2013年大约500亿元左右)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 从终端零售商和农民角度看,2012年中国农药市场大约在892亿元左右。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 其中的差价392亿元(大约400亿元左右)是中国所有经销商(含零售商)的利润空间之总和。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                2013年:中国农药登记证件总数29092个(不到3万个)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                平均每个证件年销售额大约170万元(从厂家角度统计)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                平均每个厂家登记证件为11.2个。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                平均每个厂家年销售总额大约1950万元左右(从发货角度统计,平均每个厂家销售额”还不到2000万元)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                中国农药市场总量大约460亿—500亿元之间(厂家角度)。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                个人提示:                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 这个数据“未必准确”,仅作参考。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 敬请农资界的农资人来斧正。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 我“抛砖”,敬请农资人“献玉”。



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